A digipak is is a type of packaging that is used for CD singles or CD albums which include special editions. They consist of having a gatefold which is a book style and includes one or more plastic trays in order to hold a CD or DVD. Digipaks commonly include a DVD, lyric book, artist photo or imagery and list of songs. It is similar to an album cover as they are both used to promote the sales of an artist and the record label as it is marked on both. They also both include a CD, however they differ as an album cover does not include more than one CD or digital extras such as behind the scenes or an interview with the artist.
A digipak net usually consists of a 4 to 8 plate folded piece with a CD in the middle. The number of faces is decided by the designer and then agreed with the record label, it is important that it stands out so the audience finds it eye catching and therefore contributes to the sales for the artist. On the various faces of a digipak we find that there is a cover which is usually a close up of the artist, we also see the artists name and record label throughout the pack. The list of songs are included and there may be lyrics that come along with this.
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